This innovative towel will help you cool down during and after your workout! When it stops cooling, soak the towel in cold water, wring it out and place on you head or neck. The texture side of the Cooling Towel helps cool you down during and after your workout, while the working ability of the smooth side absorbs moisture and keeps you dry. A hyper-evaporation material that retains water while remaining dry to the touch. When wet, the towel becomes considerably cooler than the outside air, thereby providing cooling relief to the user.